CIPD Festival of Work 2025
Sponsorship brochure
Welcome
The Festival of Work Sponsorship packages have been designed to fully integrate you, the sponsor, into the DNA of the festival. Speaking in one or more of our content stages provides the perfect springboard to promote your industry expertise by being a co-creator of an event that has thought leadership at its very heart.
'Another great year at Festival of Work. The event provides unparalleled opportunities for us to connect with industry leaders, showcase our latest innovations, and engage with a highly targeted audience. The level of engagement exceeded our expectations. We gained valuable insights, forged meaningful partnerships, and significantly boosted our brand visibility. We proudly support such a dynamic event and look forward to future collaborations. Thank you, Festival of Work, for a truly enriching experience!' Culture Amp (Stephanie O'Sullivan, Senior Marketing and Events Manager)
Festival overview
Festival of Work is all about the people working together to lead productive, sustainable and responsible businesses for the future. Festival encourages collaboration within organisations and empowers the people profession to better communicate by sharing knowledge and skills.
The Festival of Work is overflowing with inspiration, innovation and practical solutions to business and HR’s challenges now and in the future. With our live experiences, industry speakers and thought provoking ideas, it’s the ultimate celebration of people in the workplace. Connect with c-suite decision makers and business leaders who are working more closely than ever with the people profession. Meet your future customers - take advantage of numerous opportunities to connect with new contacts and host meetings onsite.
The festival hall has been designed to maximise traffic flow with multiple features and interactive demonstrations to create further show buzz and drive delegates to the festival floor. This year the exhibition floor will be extended to host several content stages, each delivering carefully curated content on key topics from EDI, Employee Engagement, L&D, Employee Experience, Wellbeing and more.
Be an integral part of the Festival of Work by investing in one of our premium sponsorship packages to maximise the footfall to your stand.
Explore the packages
Platinum sponsorship
SOLD OUT
£46,000 (includes an 18sqm space only stand)
£35,920 sponsorship only – in addition to stand costs
Thoughtleader
Sponsor 2 x 30 minute speaker sessions on day one in any of the content stages. This includes access to the Main stage - delivering content to up to 800+ attendees. You will deliver a client led study in your sponsored session; one session will be on the Main stage and the second session will be on any of the other stages. Receive expert advice from the CIPD Conference team who will work with you, the sponsor, to create your session from content to format, as well as help source industry experts to join your session. All content will be subject to approval by the CIPD Conference team.
Networking
Networking is key at The Festival of Work. We will schedule up to 10 pre-arranged meetings with new contacts and you will be able to host these meetings in our dedicated meeting areas.
18 sqm stand/ space only
Branding on site
- Company logo on Main stage build and screens. Sponsor logo on stage location in the official event floor plan
- Company branding on Festival floor tiles x 2
- Sponsored Trail
Digital branding
- High impact digital campaign on PeopleManagement.co.uk to include:
- Advertorial on PM Bulletin
- 20,000 ROS impressions (subject to availability) - Sponsor logo on official Festival of Work website
- Sponsor logo to appear on all relevant event collateral
Gold sponsorship
Limited number available
£36,000 (includes an 12sqm space only stand)
£29,280 sponsorship only – in addition to stand costs
Thoughtleader
Sponsor 2 x 30 minute speaker sessions* in any of the content stages. This includes access to the Main stage - delivering content to up to 800+ attendees. The sponsor will join a relevant panel session on the Main stage and then deliver their own client led case study session on any of the other stages. Receive expert advice from the CIPD Conference team who will work with you, the sponsor, to create your session from content to format, as well as help source industry experts to join your session. All content will be subject to approval by the CIPD Conference team. All content will be subject to approval by the CIPD Conference team.
*one speaker session per day
Networking
Networking is key at The Festival of Work your space will allow for a 12 sqm stand/ space only.
Branding on site
- Company logo on Main stage build and screens. Sponsor logo on stage location in the official event floor plan
- Company branding on Festival floor tiles x 2
Digital branding
- High impact digital campaign on PeopleManagement.co.uk to include:
- Advertorial on PM Bulletin
- 20,000 ROS impressions (subject to availability) - Sponsor logo on official Festival of Work website
- Sponsor logo to appear on all relevant event collateral
Silver sponsorship
£19,000 (includes an 12sqm space only stand)
£12,280 sponsorship only – in addition to stand costs
Thoughtleader
Sponsor a 30 minute speaker session on day one in any of the content stages*. You will deliver thought leader content in your sponsored session. All content will be subject to approval by the CIPD Conference team.
*excludes Main stage
Networking
Networking is key at The Festival of Work your space will allow for a 12 sqm stand/ space only.
Digital branding
- High impact digital campaign on PeopleManagement.co.uk to include:
- Advertorial on PM Bulletin
- 10,000 ROS impressions (subject to availability) - Sponsor logo on official Festival of Work website
- Sponsor logo to appear on all relevant event collateral
Bronze sponsorship
£15,000 (includes an 12sqm space only stand)
£8,280 sponsorship only – in addition to stand costs
Thoughtleader
Sponsor a 30 minute speaker session on day two in any of the content stages *. You will deliver thought leader content in your sponsored session. All content will be subject to approval by the CIPD Conference team.
*excludes Main stage
Networking
Networking is key at The Festival of Work your space will allow for a 12 sqm stand/ space only.
Digital branding
- High impact digital campaign on PeopleManagement.co.uk to include:
- 10,000 ROS impressions (subject to availability) - Sponsor logo on official Festival of Work website
- Sponsor logo to appear on all relevant event collateral
Stand only rates (per sqm)
You have the option to book a stand only: (all rates are subject to VAT)
Space only £560 / Shell scheme £565
Additional packages
These opportunities can be standalone sponsorship or built into an overall
package to enhance your presence at the festival. (All rates are subject to VAT.)
Host a Roundtable discussion
£20,000
Host an intimate roundtable discussion with up to 8 delegates on the show floor. The Festival of Work team will arrange invitations* as well as provide a co-chair for the event. The sponsor will also have the opportunity to network with the delegates before the discussion.**
*all delegates subject to sponsor approval
**All content will be subject to approval by the CIPD Conference team.
Lead your own workshop
£10,500
In this ever changing market education has never been more crucial. Lead your own workshop on the show floor, where you can present and interact with your audience.*
*All content will be subject to approval by the CIPD Conference team.
Exclusive Networking drinks
£15,000
After a busy first day of content it's time for delegates and exhibitors to let their hair down for the highly anticipated Festival of Work Networking Drinks. Become the exclusive Networking Drinks sponsor and have your branding throughout the event.
Exclusive WIFI Sponsor
SOLD OUT
Exclusively showcase your logo and promote your stand number to everyone accessing the WIFI.
Stage sponsorship
£20,000
Take ownership of one of the stages by exclusively sponsoring your chosen stage. This includes branding as well as two speaker slots.*
*Excludes Main Stage
Registration desk
£10,000
Exclusive sponsorship of the Registration area. Be the first brand to be seen by all visitors and delegates who enter the event. This includes your logo exclusively within this area.
Exhibitor Trail
£1,000
Capture the most relevant footfall. Your organisation will feature under one of the Exhibitor Trails on the official event website and will be signposted at the event; making the journey easy for visitors to find to your stand.
Additional branding
POA
- Lanyard Sponsor - SOLD OUT
- Large Floor tiles
- Wellbeing Village Sponsor
- Refreshment area Sponsor (2 available)
- Digital and site advertising at ExCel near to the Exhibition Hall
*Please note there is a 30% surcharge for any creatives submitted past deadline
Contact the CIPD Commercial team today
cipdevents.sales@haymarket.com
Hear from the professionals
Workvivo (Brittany Pain, Senior Global Field Marketing Manager): 'Sponsoring CIPD Festival of Work is always a good choice for Workvivo. The content, attendees, and overall energy of the event are the perfect opportunity to generate business and brand awareness.'
AdagioVR (Robbie Jones, Commercial Director): 'As a former event-organiser and an exhibitor now, watching the evolution of Festival of Work has been an experience: no other HR event in the UK lays a glove on this now...If you're a solution-provider in this space and you are tasked with generating new business or relationship management, or carefully tailored brand campaigns, then your sales & marketing plan for the UK begins by prioritising exhibiting and sponsoring at this show. We're now having to do a recruitment drive because we don't have the resources to follow up on every lead, qualified and developed at our stand.'
The CIPD work in partnership with Haymarket Media Group Ltd to deliver CIPD Festival of Work
The Chartered Institute of Personnel and Development
151 The Broadway, London SW19 1JQ,
UK Incorporated by Royal Charter,
Registered Charity no. 1079797
Haymarket Media Group
Bridge House, 69 London Road
Twickenham, TW1 3SP
All Rights Reserved.
Contacts
Customer Service: cipdevents.tickets@haymarket.com
Sales & Sponsorship: sales@festivalofwork.com
Marketing & Partnerships: social@festivalofwork.com
Press Office: press@festivalofwork.com
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